Hey, I’m

Marc Roelofs
Expert in Inbound
and Digital Marketing

My journey

I’m a Dutch father, husband, marketer, gamer and golfer dedicated to using and evangelizing technologies, systems and movements that generates better lives and organizations. The top of this site is about my professional life. Followed by my values. The values connect the professional part of this site with the other important things. Just like in my real life. Of course this site is always in development.

Click here to contact me & click here for my blog on inbound and digital marketing.


Logo NEXUS Nederland

Marketing Manager at NEXUS Nederland

June 2022 – Present

A dream come true: marketing and communications for a company that builds software that enables hospitals and mental care organizations to provide better services. 

I am leading the transition of our traditional marketing organization into one with a strong digital marketing strategy. With a deep knowledge of the latest trends and technologies in the digital world, including Hubspot, I work with internal teams and external partners to develop and implement effective marketing plans. By implementing Hubspot, we have streamlined our marketing process and improved our ability to manage customer relationships. I am passionate about using innovative solutions and technologies to achieve the best results, and ensure that we reach and convert our target audiences in the right way. Through data analysis and continuous optimization, we remain ahead of the curve and drive the growth of our organization.


Logo Digitale Marktmeesters - Digitale Marketing in Amersfoort

Chief Science Officer Digitale Marktmeesters

January 2019 – Present

During my professional journey, I have created a special place that holds immense value in my quest for knowledge and expertise in digital marketing – Digitale Marktmeesters. This testing lab is my brainchild, my personal “knowledge laboratory of inbound and digital marketing.” In my spare time, I have meticulously built and nurtured this virtual realm, using it as a platform to test and expand my understanding of the ever-evolving digital landscape. Within the digital walls of Digitale Marktmeesters, I unleash my creativity, experiment with innovative strategies, and refine my skills. It is here that I push the boundaries of my knowledge, constantly seeking to stay ahead of the curve and cultivate a deeper understanding of the dynamics that drive successful digital campaigns.

Logo De Werkmeester

Coach at De Werkmeester

March 2020 – May 2022

Coaching people to enhance their professional life.

Account management for governmental organizations.

Freelancer working on laptop

Freelance Digital Marketing Consultant

May 2006 – September 2019

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Dutch Railways

Proposition development OV-chipkaart (smartcard for public transport)

Branding OV-Chipkaart products

Business analytics for card machines


Action marketing pilot project Rotterdam

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Provimi Pet Food

Product management private label German market


Logo NS HiSpeed

NS International

Proposition development NS Hispeed Business Card

Consultancy marketing department

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Royal Haskoning

Corporate branding

Copywriting online media

Coaching Young Royal Haskoning

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Assortment management

Coaching marketing & sales

Logo Monuta


Manager digital business development

Functional design Funeral Online

Manager GDPR

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Product Manager at Group SEB

March 2000 – May 2006

Groupe SEB Nederland is in The Netherlands the marketing- and sales organization for the brands Tefal, Rowenta, Moulinex, Krups and Lagostina. At Groupe SEB I fulfilled the following roles:

Marketing manager

Senior Product manager

Project Manager Heineken BeerTender

Product Manager Nespresso

Product Manager Electrical Cooking

Key user SAP implementation

In all the roles above I was fully responsible for all (online) marketing and communication activities of the products. I was also a member of the International Market & Product Teams in Lyon. 

Logo BAM Groep

Commercial Specialist at Royal BAM Group

May 1995 – April 2000

In the Commercial Affairs department I was responsible for the development and implementation of the marketing and communication activities for the Installation Technology business unit. I was a member of the Group’s coordinating commercial team, which worked on the professionalization of Royal BAM Group’s marketing activities. Core task was business analysis for online presence.

I was also responsible for the commercial implementation of various large tender processes.


Logo Hogeschool van Arnhem en Nijmegen

Arnhem Business School

Bsc. Management, Economy, and Law, earned June 1994

My values
















My games

My love for videogames started in 1982. The game was Donkey Kong. I played it in de arcade of Henne Strand in Denmark. Soon at home we had a Philips Videopac and a Commodore VIC-20. After those classic machines I have owned a Commodore 64, Commodore Amiga, PC’s, Nintendo Switch and Playstations. My current daily drivers are a gaming PC and a Playstation 5. I love both single player and online multiplayer. Arma 3 has a special place. Every Thursday night I meet my friends online to play a mission.

My golf

My wife Marieke and I learned golf during a crash course at Golfpark Soestduinen. This a par 3 golfcourse. We have been playing in Soestduinen for a year. During that year we also played at par 4 and par 5 golfcourses in our region. We decided that we really liked the course in Putten. In October of 2021 we became members of Golfclub Putten. This golfclub is par 4 golfcourse close to our residence. We try to play every week and have a training session with the club pro every month. 

My socials